Every year · 10 October
A day to thank the people who do our hair, our makeup, our nails and our skin - and who spent years learning to do it well.
Starts in
Happening now
Happy International Beauty Professionals Day
The day is moving across the world, and you're part of it.
10 October 2026, 00:00 your local time.
10 October - celebrated worldwide.
Counting down to midnight on 10 October, wherever you are.
United States
Canada
United Arab Emirates
United Kingdom
Australia
Singapore
France
Italy
Germany
Spain
India
Japan
South Korea
Brazil
Mexico
South Africa
Nigeria
Saudi Arabia
Qatar
New Zealand
Netherlands
Switzerland
Sweden
Thailand
Malaysia
Indonesia
Philippines
Türkiye
Egypt
Ireland
Hong Kong
Kuwait
PortugalAbout the Day
From makeup artists and hairstylists to beauty therapists, nail technicians, educators and students, every role in the beauty industry takes skill, dedication and creativity.
International Beauty Professionals Day is a simple idea. One day each year when we stop and recognize that work, and the beauty professionals behind it. It is a day to celebrate the people who help others look and feel their best, while recognising the talent and hard work that keeps the beauty industry moving forward.
Nobody owns it. Any salon, studio, school, brand or freelancer, anywhere in the world, can mark International Beauty Professionals Day in their own way. It is an opportunity for beauty professionals worldwide to celebrate their work, share their stories, appreciate their teams and recognise the people who make the beauty profession what it is.
The Official Film
Our film for the day. It's under a minute, so turn the sound up.
If it makes you think of the person who taught you, send it to them.
Beauty has always been more than an art.
A legacy shaped by artists.
To the minds that inspire.
On 10 October - one day.
Why It Matters
Why we think this work deserves a day of its own.
It takes thousands of hours to make something look easy. Most clients never see those hours.
Beauty professionals are there for weddings, job interviews, big nights out and ordinary Tuesdays. That deserves to be noticed.
Clients trust you with their face, hair and skin. Clean tools, safe products and honest advice are how that trust is earned.
The best people in this industry keep training long after they qualify. Proper training protects clients and raises the bar for everyone.
People start out sweeping floors and end up running studios, teaching, or working on film sets. It's a real career.
Techniques change from Seoul to Lagos to Milan. The care behind them doesn't.
Who It's For
Whether you're fifteen years in or still in training.
Brides at 5am, fashion week backstage, and everything in between. Makeup artists bring creativity, skill and precision to every look, whether they are working with brides, models, clients or on professional beauty and fashion projects.
Cuts, colour, styling, and the conversation that comes with them. Hair stylists combine creativity, technical skill and experience to create everything from everyday looks to professional hairstyles for special occasions, fashion and beauty projects.
A tiny canvas, very steady hands and a lot of patience. Nail technicians combine creativity, precision and professional beauty skills to create detailed nail art, manicures and nail treatments that help clients feel confident and cared for.
Facials, skincare treatments and honest advice about what your skin actually needs. Skin and aesthetics specialists use professional knowledge, care and precision to provide personalised skincare services and help clients maintain healthy, confident-looking skin.
The people who taught the rest of us, and still check our work. Beauty educators share their knowledge, skills and industry experience with the next generation of beauty professionals, helping students and professionals build confidence and grow their careers in the beauty industry.
The sharp fade, the hot towel, the perfect hairstyle, and the regulars who won't see anyone else. Barbers, hairstylists and grooming professionals combine precision, creativity and personal care to help clients look and feel their best.
Front desk, assistants, therapists and every beauty professional behind the scenes. The whole team that makes a salon or spa visit feel easy, welcoming and special, working together to deliver quality beauty and wellness services.
Still learning, already working hard. Everyone started here. Beauty and makeup students are the future of the beauty industry, building practical skills, creativity and confidence as they prepare to become the next generation of beauty professionals.
And everyone who has ever left a chair feeling more like themselves - this is a day to say thank you.
Worldwide
It starts in Auckland and finishes in Honolulu, almost two days later. Here's when it reaches each city.
Midnight, moving west
First to celebrate
Auckland00:00 · 10 Oct UTC+13 · 11:00 UTC, 9 Oct
Midnight, 10 Oct
2 h after Auckland
Sydney00:00 · 10 Oct UTC+11 · 13:00 UTC, 9 Oct
Midnight, 10 Oct
4 h after Auckland
TokyoSeoul00:00 · 10 Oct UTC+9 · 15:00 UTC, 9 Oct
Midnight, 10 Oct
5 h after Auckland
SingaporeHong KongManilaKuala Lumpur00:00 · 10 Oct UTC+8 · 16:00 UTC, 9 Oct
Midnight, 10 Oct
6 h after Auckland
BangkokJakarta00:00 · 10 Oct UTC+7 · 17:00 UTC, 9 Oct
Midnight, 10 Oct
7 h 30 m after Auckland
MumbaiNew Delhi00:00 · 10 Oct UTC+5:30 · 18:30 UTC, 9 Oct
Midnight, 10 Oct
9 h after Auckland
Dubai00:00 · 10 Oct UTC+4 · 20:00 UTC, 9 Oct
Midnight, 10 Oct
10 h after Auckland
RiyadhDohaKuwait CityIstanbulCairo00:00 · 10 Oct UTC+3 · 21:00 UTC, 9 Oct
Midnight, 10 Oct
11 h after Auckland
JohannesburgParisMilanBerlinMadridAmsterdamZurichStockholm00:00 · 10 Oct UTC+2 · 22:00 UTC, 9 Oct
Midnight, 10 Oct
12 h after Auckland
LondonLagosDublinLisbon00:00 · 10 Oct UTC+1 · 23:00 UTC, 9 Oct
Midnight, 10 Oct
16 h after Auckland
São Paulo00:00 · 10 Oct UTC−3 · 03:00 UTC, 10 Oct
Midnight, 10 Oct
17 h after Auckland
New YorkToronto00:00 · 10 Oct UTC−4 · 04:00 UTC, 10 Oct
Midnight, 10 Oct
19 h after Auckland
Mexico City00:00 · 10 Oct UTC−6 · 06:00 UTC, 10 Oct
Midnight, 10 Oct
20 h after Auckland
Los AngelesVancouver00:00 · 10 Oct UTC−7 · 07:00 UTC, 10 Oct
Midnight, 10 Oct
Last to celebrate
Honolulu00:00 · 10 Oct UTC−10 · 10:00 UTC, 10 Oct
Midnight, 10 Oct
Wherever you are
These are just some of the countries. If yours isn't here, you're still invited.
United StatesCanadaUnited Arab EmiratesUnited KingdomAustraliaSingaporeFranceItalyGermanySpainIndiaJapanSouth KoreaBrazilMexicoSouth AfricaNigeriaSaudi ArabiaQatarNew ZealandNetherlandsSwitzerlandSwedenThailandMalaysiaIndonesiaPhilippinesTürkiyeEgyptIrelandHong KongKuwaitPortugalThe Vision
We think beauty is skilled work.
The people who do it deserve respect, fair standards and a real future.
Nobody in beauty industry ever really stops learning.
And once a year, the rest of us should say thank you.
Treat beauty professionals as the trained experts they are.
Good training, good hygiene and honest practice. Clients deserve it, and so do professionals.
A home studio in Manila and a big salon in Toronto are doing the same work.
To the minds that inspire.
Participate
There's nothing to sign up for and nothing to pay. Celebrate it however suits you.
Show people what you do.
Make a day of it with your team.
Give the spotlight to the beauty professionals who use your products.
Questions
A yearly day, every 10 October, to recognize and thank the people who work in beauty - makeup artists, hair stylists, nail technicians, skin specialists, barbers, educators, salon and spa teams, and students.
Every year on 10 October, from midnight to midnight in your local time. The day begins first in Auckland and ends last in Honolulu, so it travels around the world for almost two days.
Yes. There is nothing to sign up for and nothing to pay.
Anyone who works in beauty or is training to, plus salons, spas, academies, brands, media and clients who want to say thank you.
Thank someone who taught you or a professional you trust, share your work or a moment from your day with #InternationalBeautyProfessionalsDay and #BeautyProfessionalsDay, host a session with your team, or share the official film.
No. It is a day the beauty profession gives itself. Anyone, anywhere, can mark it in their own way.
See you on the 10th.
Join beauty professionals from around the world. Leave your details and we'll send you everything you need to celebrate the day.
Lovely. Now send it to someone.
